Archives: April 2017

The Renewable Change for Windergy 2017

When the winds of change blow, some people build walls and others build windmills – Chinese proverb. Indian Wind Turbine Manufacturers Association (IWTMA) in partnership with Global Wind Energy Council (GWEC) hosted Windergy 2017, the largest annual conference and exhibition on Wind Energy. Formed by industry and for the industry, Windergy India strives to bring together key […]

9 Best Viral Marketing Tactics

Viral literally means something that spreads like a virus. Something that spreads as fast and leaves an imprint on those who witness it, comes under the viral category. On the same lines, marketing done as much effectively will encourage consumers to buy the product/ service. Viral marketing is thus, spreading information through word-of-mouth using primarily […]

Top Web Design Trends in 2017

Web designing is the crucial part of any website. It creates the first impression in the mind of the viewer, reflecting the personality of the company. These designs need to be dynamic; keeping the visitors hooked and should feel the urge to visit again. Some of the designs to watch out for in 2017 have […]

Voice Search – Is It the Future of SEO?

The advent of internet has made living an easy affair. Quick access to practically everything has not only connected people from miles apart but also connected their lifestyles. We use a few keywords in search engines to get what we are looking for. The preface of Android technology enabled with speech recognition services has created […]

The New Rules of Customer Engagement

Game changer. Someone whose dramatic entry into the plot just capsizes everything – topples those who were comfortably warming thrones, and basically changes the course of a seemingly smooth going narrative. You must think I’m talking about a young entrepreneur or a startup company that probably sewed up a delicious deal with a magnanimous venture […]

What Kind of an Entrepreneur are You?

With the startup ecosystem evolving and proliferating, the organisms that inhabit it and slog their guts out to make it livable and sustainable – entrepreneurs, I mean, are obviously making for interesting studies for a lot of us. Entrepreneurs are a different breed, aren’t they? They are people who are a powerhouse of crazy mad […]