6 Content Marketing Hacks To Grow Your Business

6 Content Marketing Hacks To Grow Your Business

From small business owners to corporate CEOs the word ‘marketing’ is enough to send a shiver down the spine. Alien and expensive, many business owners assume that digital marketing in particular is costly and complex, but that doesn’t have to be the case. Here are 6 content marketing hacks designed […]

Do’s and Don’ts of Hashtags

Do’s and Don’ts of Hashtags

#newstuff #reading #blog #TheIKFWay Hashtag is like the pulse of social media. It’s trending, as what you are thinking at the moment is written in hashtags.  Hashtags are the lifeblood for instagram. All the emotions are vented through hashtags, say for example #bae #bff #isropslvlaunch #oscars2017 and so many. Whether […]

What is better: SEO or PPC for Real Estate Companies?

What is better: SEO or PPC for Real Estate Companies?

Just look at the booming real estate market today. In order to make a mark in this highly competitive field and grab the attention of prospective buyers who are most likely to convert, one has to work towards developing a highly effective marketing strategy. The growing number of prospective buyers […]

Importance of a Digital Campaign For a Dentist

Importance of a Digital Campaign For a Dentist

As soon as we hear the word DENTIST the only thoughts that cross our mind is tooth ache, root canal, cavities, braces etc. In the good olden days when we suffered with all of this, we referred to yellow pages for best dentist in the city. But as times have […]

21 Questions You Must Know Before You Set Out to Launch Digitally

21 Questions You Must Know Before You Set Out to Launch Digitally

Today every business whether small, medium or big sized needs to have a website. A website can help you with a lot of perspectives like leveraging your company’s potentials on social medium platforms through digital branding and marketing techniques like SEO, SMM, SEM etc. We live in an era where […]

Best Website Practices For Lead Generation

Best Website Practices For Lead Generation

“Let the design be so good that they cannot ignore you”. Yes, that’s so very true, it’s the design that would do the talking for you. A design can actually be an online soul for the company. What do you mean by a lead generating website? A lead generating website […]

Why is Digital Marketing Crucial for Healthcare Industry

Why is Digital Marketing Crucial for Healthcare Industry

Over the past few years, digital marketing has been playing a vital role in all industries and healthcare industry is not an exception to this. Earlier it was possible to do a good business by opting for traditional methods. But today, digital marketing has become an indispensable part of marketing […]

Can Google Allo Outsmart Whatsapp?

Can Google Allo Outsmart Whatsapp?

Google Playstore has thousands of apps for different purposes. What we all are addicted to is the messaging app where we can share pictures, documents etc and that to at the least possible cost. Gone are the days where we used SMS’s for communicating with each other.  There are plenty […]

5 Email Marketing Platforms that Small Businesses Should Embrace in 2016

5 Email Marketing Platforms that Small Businesses Should Embrace in 2016

Email and internet marketing are often used to get new customers, share promotional materials, and increase customer engagement. Email marketing is a proven strategy to endorse any business. It allures new patrons and helps to maintain secure relationships with dedicated customers. There are a number of platforms available and most […]

Impact of Demonetisation on Online Business

Impact of Demonetisation on Online Business

8th November, 2016 was a different day to be marked in the history of India. Mr. Narendra Modi, Prime Minister of India made an announcement via a press conference regarding the ban on Rs. 500 & Rs. 1000 notes. The Indian economy was out to make a difference. The Indian […]

Digital Marketing: A Facelift For Cosmetic Surgeons

Digital Marketing: A Facelift For Cosmetic Surgeons

A doctor who is a specialist in any field needs digital presence to connect with new and old patients and at the same time build an online presence too. We are living in such an era where our online presence matters a lot. Before visiting, the patient researches about you […]

Making a Luxurious Change with Digital Marketing

Making a Luxurious Change with Digital Marketing

Automobile is such an industry which keeps on upgrading itself with time. There was a time where the first car was fueled by hydrogen. The first petrol or gasoline automobile was invented by Karl Benz. It was common to own a car from the year 1920, the ‘Model T’ created […]