9 min read
When I say, “Amazon is as much a landmark on the web as the Eifel tower in Paris”, I am sure my analogy doesn’t miss its point. More than 85% of shoppers today start their product search on Amazon. Hence, if you are a seller who has not yet built its Amazon connection, then you are certainly missing out a significant portion of your market share- a massive loss of opportunities. Offering digital marketing and Amazon PPC management services in India, we recommend our clients to go for Amazon PPC services to improve their business bottom line and sharpen their competitive edge.
If you are unsure about investing in Amazon PPC management services, then discard all your doubts. Here are some of the reasons why you should go for them:
Enhance brand awareness:
When you avail Amazon PPC services you get to promote your offerings and improve your brand awareness. From appearing in the relevant search results to relevant product listing, buyers discover your brand easily. Tie up with dynamic Amazon management agency like IKF to gain greater brand awareness and sales and take advantage of immediate as well as long-term returns on your investment.
Keep ACOS in limits:
If you are seller on Amazon you will understand the importance of ACOS or Advertising Cost of Sales to your advertising campaigns. A high ACOS implies you are spending a lot but failing to convert your spend to valuable sales, whereas a low ACOS means your advertising spend is generating revenue closer to your targeted estimate. There are different tactics which when adopted correctly helps to achieve the latter. A renowned digital marketing company in Pune and Mumbai, we offer Amazon PPC management services that ensure best outcome. Be it researching high-value keywords or identifying opportunities for ad copy, we focus on using techniques that are more likely to convert and drive sales.
Strengthen your market position:
When you invest in Amazon PPC management services you gear up for building your market dominance. With greater online visibility and increased brand awareness, your line products and services grab the attention of more and more shoppers which widen your market reach. This also opens up lucrative avenues for introducing new offerings.
Boost Amazon SEO strategy:
When SEO is bolstered with PPC strategy you enjoy a stronger hold against your competitors in marketplace. The combo of the two enhances your digital marketing strategy in Amazon and optimizes your sales effort, leading to better ROI. Offering PPC services in Mumbai, we adopt the same approach that creates the right pitch to woo maximum and quality consumers for our clients.
Besides, you have full control on your PPC campaign with the keywords/ placements you choose to target and also your budget flexibility by setting your budget and bids. Measuring your spent and what it drove to your end goal further helps you strategize your future marketing plans.
If ready to decrease your ACOS and increase your sales, then partner with the right team for advertising on Amazon, the IKF. Growing as a trusted Amazon PPC management agency in Pune, we deliver what we commit. Call us today to know how we can serve you!