It is hard to determine whether some agency claiming to be an expert in SMM or pay-per-click is actually so. Companies get taken for a ride and realize the truth when it is too late. Unfortunately, this scenario is not a rare occurrence but an everyday one.
Enter the superhero of the digital world.
Google.
The company that many of

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Your Ad rank or Ad position is the number at which your Ad shows up on a page. For example, an ad position of ‘1’says that it is in the first position. In general, it is a good thing – as it ensures that a lot more people will see it. It is easy to get your feedback on your

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Having seen the world reap benefits of a robust SEO policy, you are now itching to get onto the SEO bandwagon. And for good reason too – to increase your Internet sales.
For those traditional marketing professionals that aren’t familiar with SEO, it is advisable to know that SEO is unavoidable today, and will only become more essential as time

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The number of sellers and products has leapfrogged dramatically since the last few years on Amazon. So, it has become extremely difficult, if not impossible to drive sustained sales and profit growth.
An ever-increasing number of sellers and vendors leverage Amazon PPC as part of their marketing strategy, as it’s a problem running profitable ads without a defined PPC strategy

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There’s something attractive about things that are tailored. Think bespoke suit, concierge service or personalized chocolates – knowing that something was crafted specifically to fit your preferences makes it so appealing, doesn’t it? The same goes with digital marketing. The more specific and precise you get with the available platforms, the more attractive you become to your target audience.
Here

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An effective online campaign is highly beneficial for any agency when done right. There are numerous agencies available where they are offering Pay per Click (PPC) Campaigns to market your business online. Selecting a correct PPC agency can be a daunting task when you want to start a paid advertising campaign. But after selecting the right agency also there are

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Google being the search giant and Facebook being a nucleus for a billion daily active users, both are the evident choices for PPC campaigns.
But which one is better? Is the process of optimization similar and if it is different, then in what way?? And the most important which one to choose? Before we decide which one to go for

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