{"id":23676,"date":"2023-01-13T11:08:02","date_gmt":"2023-01-13T05:38:02","guid":{"rendered":"https:\/\/www.ikf.co.in\/blog\/?p=23676"},"modified":"2026-05-26T17:43:19","modified_gmt":"2026-05-26T12:13:19","slug":"good-website-navigation-tips-and-tricks","status":"publish","type":"post","link":"https:\/\/www.ikf.co.in\/blog\/good-website-navigation-tips-and-tricks\/","title":{"rendered":"Good Website Navigation Tips and Tricks"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"23676\" class=\"elementor elementor-23676\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9df0878 elementor-section-full_width cust-container blog-post-intro elementor-section-height-default elementor-section-height-default\" data-id=\"9df0878\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0554b5c blogintrocolone\" data-id=\"0554b5c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e53bd2 elementor-widget elementor-widget-text-editor\" data-id=\"0e53bd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>A successful website does three things:<\/strong><\/p><ul><li>It attracts the right kinds of visitors.<\/li><li>Guides them to the main services or products you offer.<\/li><li>Collects contact details for future ongoing relations.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c87505 elementor-widget elementor-widget-image\" data-id=\"2c87505\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"409\" height=\"436\" src=\"https:\/\/www.ikf.co.in\/blog\/wp-content\/uploads\/navigation-tips-and-tricks-min.jpg\" class=\"attachment-full size-full wp-image-23795\" alt=\"Web Design Company in Pune\" srcset=\"https:\/\/www.ikf.co.in\/blog\/wp-content\/uploads\/navigation-tips-and-tricks-min.jpg 409w, https:\/\/www.ikf.co.in\/blog\/wp-content\/uploads\/navigation-tips-and-tricks-min-281x300.jpg 281w\" sizes=\"(max-width: 409px) 100vw, 409px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-662a14d elementor-widget elementor-widget-text-editor\" data-id=\"662a14d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Are you aware that one of the major reasons for high bounce rate on your website is bad navigation, which, in turn, translates into bad user experience? The result\u2014losing credibility in search engines, resulting in a fall in rankings.<\/p><p>And all this ultimately boils down to lost conversion count. Disturbing, isn&#8217;t it?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d221317 elementor-widget elementor-widget-text-editor\" data-id=\"d221317\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>So, what should you consider while developing your website? How should you plan the website\u2019s navigation so your visitors find what they are looking for easily and search engine bots jump from one page to another smoothly?<\/p><p>Well, scroll down for a few practical tips and tricks!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba3fe7c elementor-widget elementor-widget-text-editor\" data-id=\"ba3fe7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>1. Make User Experience the Epicentre of Your Navigation Design.<\/strong><\/p><p>If your\u00a0<a href=\"https:\/\/www.ikf.co.in\/web-design-company\/\">website design<\/a>\u00a0does not support your users and smoothen their navigational journey, you need to make major amends.<\/p><p>Keep in mind certain key pointers\u2014make your hyperlinks and CTA buttons stand out, keep our navigation bar tidy with minimal clutter, use sidebars and make them easy to spot, and place your navigation links at places where users can easily find them.<\/p><p><strong>Pro Tip:<\/strong>\u00a0Use the Heatmap to identify places on a web page your users spend most time at. Put your navigation links at these places for a higher response.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-569c6bb elementor-widget elementor-widget-text-editor\" data-id=\"569c6bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>2. Don\u2019t Lose Sight of Your Business Priorities.<\/strong><\/p><p>While user experience should be your foremost priority, you shouldn\u2019t forget why the website exists in the first place. Keep in mind that at the end, everything is being done for better business leads.<\/p><p>I would strongly suggest placing navigational links at strategic locations on a web page leading to other pages vital from your business perspective. While they are browsing your site, make sure that the visitors are subtly and naturally led to your important business pages such as products, services, etc.<\/p><p><b>Pro Tip:<\/b> Make your website interesting as well as business-oriented to increase engagement. Lead your prospective customers from your trivial, informative pages to your business pages in a very crafty manner to ensure genuine leads.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13f17d0 elementor-widget elementor-widget-text-editor\" data-id=\"13f17d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>3. Responsive Navigation is the Key.<\/strong><\/p><p>Did you know that these days a majority of users browse the World Wide Web through their mobile devices? In such a scenario, why should your visitor pattern be any different?<\/p><p>That\u2019s exactly why you have to ensure your website navigation is totally responsive on all kinds of devices. Consider small things\u2014how easily the users can spot your navigational links on various devices, device sizes vis-\u00e0-vis your button sizes, and so on.<\/p><p><b>Pro Tip:<\/b> Literally every CRM out there contains a hoard of mobile-responsive themes and designs to pick from. Use them to make your website more user-friendly.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2867c1 elementor-widget elementor-widget-text-editor\" data-id=\"a2867c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>4. Use Google Analytics to Optimise Your Website Navigation.<\/strong><\/p><p>When it comes to tracking whether your website navigation is giving you proper run for your money, Google Analytics is a treasure trove.<\/p><p>Just look at the right places and the right metrics, and you\u2019ll realise that Google Analytics has much more data to check and fix your navigational structure than you can comprehend. Use this data to effectively manage and optimise your navigation flow.<\/p><p><b>Pro Tip:<\/b> Google Analytics will typically give you data about what navigational path your users are following, how many people are filling the enquiry form after visiting your business pages, which pages are people engaging on before they convert, and more. Wisely use this data to <a href=\"https:\/\/www.ikf.co.in\/blog\/make-your-website-a-lead-machine-tips-to-be-more-creative-with-ctas\/\">transform your website into a lead machine<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97b547f elementor-widget elementor-widget-text-editor\" data-id=\"97b547f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>5. Recirculate Traffic Throughout Your Website through Related Content.<\/strong><\/p><p>Once a prospect lands on your website, it is on you to keep them engaged for a longer period of time. And how do you do that? By enabling them to find what they are looking for with minimum or no effort at all.<\/p><p>Now, while there are multiple ways to do this, the easiest one is to recirculate traffic throughout your website. That is to say link the content on one page to another page with related content. And do this such that your visitors can navigate to almost any page from any other page on your website.<\/p><p><b>Pro Tip:<\/b> Use internal links and cross-links to connect different pages of your website. For instance, if you have an <a href=\"https:\/\/www.ikf.co.in\/e-commerce-website-development-company-pune\/\">e-commerce website<\/a> selling shoes, link a blog page talking about sneakers to your shopping page featuring sneakers. This will increase the chances of your users converting into full-fledged buyers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff967e3 elementor-widget elementor-widget-text-editor\" data-id=\"ff967e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Website navigation is an often overlooked but an essential aspect of online business success. Nail your navigation and half of your battle is won. But, it is also very tricky to get it right the very first time. That\u2019s why you need experienced people to help you out.<\/p><p>We, at <a href=\"https:\/\/www.ikf.co.in\/blog\/\">IKF<\/a>, have an expert team of web developers, designers and SEO specialists to ensure that your website reaches the right audience and they have a smooth journey once they are on your website. To learn more about how we can help you with your business success, <a href=\"https:\/\/www.ikf.co.in\/contact-us\/\">contact us<\/a> now!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-af1201e\" data-id=\"af1201e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48dedf2 elementor-widget elementor-widget-shortcode\" data-id=\"48dedf2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><style>\r\n\/* =========================\r\n   SIDEBAR WRAPPER\r\n========================= *\/\r\n.get_advice_btn{\r\n    margin-right:10px; \r\n}\r\naside.lg\\:col-span-4 {\r\n    position: relative;\r\n}\r\n\r\naside .lg\\:sticky {\r\n    display: flex;\r\n    flex-direction: column;\r\n    gap: 24px;\r\n}\r\n\r\n\/* =========================\r\n   COMMON CARD STYLE\r\n========================= *\/\r\n\r\naside section,\r\naside nav {\r\n    background: #ffffff;\r\n    border: 1px solid #ece9f8;\r\n    border-radius: 12px;\r\n    padding: 18px 18px;\r\n    box-shadow: 0 8px 30px rgba(23, 0, 138, 0.05);\r\n    transition: all 0.35s ease;\r\n    z-index: 4;\r\n}\r\n\r\naside section:hover,\r\naside nav:hover {\r\n    transform: translateY(-4px);\r\n    box-shadow: 0 14px 35px rgba(23, 0, 138, 0.08);\r\n}\r\n\r\n\/* =========================\r\n   TOP CTA BOX\r\n========================= *\/\r\n\r\naside .rounded-xl.overflow-hidden {\r\n    position: relative;\r\n    background: linear-gradient(to bottom right in oklab, transparent 0%, #f0eff9 50%, #f0eff9 100%);\r\n    border-radius: 20px;\r\n    padding: 28px 22px;\r\n    overflow: hidden;\r\n    box-shadow: 0 12px 40px rgba(23, 0, 138, .25);\r\n}\r\n\r\naside .rounded-xl.overflow-hidden h3 {\r\n    font-size: 18px;\r\n    line-height: 1.2;\r\n    font-weight: 600;\r\n    color: #17008a;\r\n    margin: 0 0 14px;\r\n    letter-spacing: -0.5px;\r\n}\r\n\r\naside .rounded-xl.overflow-hidden p {\r\n    font-size: 15px;\r\n    line-height: 1.8;\r\n    color: #5f5f74;\r\n    margin: 0 0 15px;\r\n    max-width: 95%;\r\n}\r\n\r\n\/* =========================\r\n   BUTTONS\r\n========================= *\/\r\n\r\naside .themebtn {\r\n    min-height: 54px;\r\n    font-size: 15px;\r\n    font-weight: 700;\r\n    border: none;\r\n    cursor: pointer;\r\n    transition: all 0.35s ease;\r\n    display: inline-flex;\r\n    line-height: 44px;\r\n}\r\n\r\naside .themebtn:hover {\r\n    transform: translateY(-3px);\r\n    box-shadow: 0 14px 30px rgba(129, 0, 186, 0.35);\r\n    background: linear-gradient(135deg, #2500b8 0%, #a100ff 100%);\r\n}\r\n\r\n\/* =========================\r\n   SMALL SECTION TITLES\r\n========================= *\/\r\n\r\naside section > p,\r\naside nav > p {\r\n    font-size: 12px;\r\n    font-weight: 700;\r\n    letter-spacing: 1.5px;\r\n    text-transform: uppercase;\r\n    color: #878787;\r\n    margin-bottom: 22px;\r\n}\r\n\r\n\/* =========================\r\n   STATS LIST\r\n========================= *\/\r\n\r\naside section ul {\r\n    display: flex;\r\n    flex-direction: column;\r\n    gap: 22px;\r\n    margin: 0;\r\n    padding: 0;\r\n    list-style: none;\r\n}\r\n\r\naside section li {\r\n    position: relative;\r\n}\r\n\r\naside section li .flex {\r\n    display: flex;\r\n    align-items: center;\r\n    gap: 16px;\r\n}\r\n\r\n\/* ICON *\/\r\naside section li img {\r\n}\r\n\r\n\/* NUMBER *\/\r\naside section li p {\r\n    margin: 0 0 -5px 0 !important;\r\n    font-size: 22px;\r\n    font-weight: 800;\r\n    line-height: 1;\r\n    color: #17008a;\r\n    letter-spacing: -1px;\r\n    display: flex;\r\n}\r\n\r\n\/* LABEL *\/\r\naside section li span {\r\n    display: block;\r\n    font-weight: 500;\r\n}\r\n\r\n\/* =========================\r\n   LINKS\r\n========================= *\/\r\n\r\naside nav ul,\r\naside nav ol {\r\n    list-style: none;\r\n    margin: 0;\r\n    padding: 0;\r\n}\r\n\r\naside nav ul li {\r\n}\r\n\r\naside nav ul li:last-child {\r\n    border-bottom: none;\r\n}\r\n\r\naside nav ul li a {\r\n    display: block;\r\n    padding: 2px 0;\r\n    font-size: 16px;\r\n    font-weight: 400;\r\n    color: #17008a;\r\n    text-decoration: none;\r\n    transition: all 0.3s ease;\r\n}\r\n\r\naside nav ul li a:hover {\r\n    color: #8b00d4;\r\n}\r\n\r\n\/* =========================\r\n   FOOTER LINKS\r\n========================= *\/\r\n\r\naside .border-t {\r\n    border-top: 1px solid #ece9f8;\r\n    margin-top: 24px;\r\n    padding-top: 20px;\r\n}\r\n\r\naside .border-t a {\r\n    color: #17008a;\r\n    text-decoration: none;\r\n    transition: all 0.3s ease;\r\n}\r\n\r\naside .border-t a:hover {\r\n    color: #8b00d4;\r\n    letter-spacing: 0.3px;\r\n}\r\n\r\n\/* =========================\r\n   RESPONSIVE\r\n========================= *\/\r\naside .border-t.at_a_glance {\r\n    display: flex;\r\n    column-gap: 20px;\r\n}\r\n@media (max-width: 767px) {\r\n\r\n    aside .rounded-xl.overflow-hidden,\r\n    aside section,\r\n    aside nav {\r\n        padding: 24px 18px;\r\n        border-radius: 18px;\r\n    }\r\n\r\n    aside .themebtn {\r\n        font-size: 14px;\r\n        min-height: 48px;\r\n    }\r\n\t.sidebar .flex {\r\n\t\tdisplay: flex;\r\n\t}\r\n\r\n\t.sidebar .flex .themebtn {\r\n\t\tpadding: 12px 15px;\r\n\t\tline-height: 20px;\r\n\t\tmin-height: 38px;\r\n\t}\r\n}\r\n<\/style>\r\n<aside class=\"sidebar\">\r\n    <div class=\"lg:sticky lg:top-28 space-y-8\">\r\n      <div class=\"rounded-xl overflow-hidden bg-gradient-to-br\">\r\n            <h3 class=\"font-bold leading-snug text-lg\">Grow your business with smarter digital solutions.<\/h3>\r\n\r\n            <p>\r\n\t\t\t\tFrom websites and AI solutions to SEO, social media, PPC, and branding, we will help identify what needs attention and where you can improve.\r\n            <\/p>\r\n\r\n            <div class=\"flex flex-row gap-2 sm:gap-3 items-stretch mt-4\"><a href=\"#.\" class=\"bg-white transition-colors themebtn get_advice_btn\"><span>Reach Us<\/span><\/a><a class=\"bg-white transition-colors themebtn\" href=\"https:\/\/www.ikf.co.in\/\">View Services<\/a><\/div>\r\n        <\/div>\r\n\r\n        <!-- IKF GLANCE -->\r\n        <section class=\"sidebar-card\">\r\n            \r\n            <p class=\"sidebar-title\">IKF At A Glance<\/p>\r\n\r\n            <ul class=\"flex flex-col gap-4 list-none pl-0 m-0\">\r\n                <li>\r\n                   <div class=\"flex gap-3 items-start\">\r\n                      <img decoding=\"async\" alt=\"Years icon\" width=\"48\" height=\"48\" class=\"shrink-0 w-12 h-12\" src=\"\/assets\/images\/yearsicon.svg\">\r\n                      <div 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Educational Institutions                    <\/a>\r\n                <\/li>\r\n\r\n            \r\n        \r\n            \r\n                <li>\r\n                    <a href=\"https:\/\/www.ikf.co.in\/industries\/fashion-website-design\/\">\r\n                        Web Design For Fashion                    <\/a>\r\n                <\/li>\r\n\r\n            \r\n        \r\n            \r\n                <li>\r\n                    <a href=\"https:\/\/www.ikf.co.in\/industries\/web-design-for-travel\/\">\r\n                        Web Design For Travel Companies                    <\/a>\r\n                <\/li>\r\n\r\n            \r\n        \r\n            \r\n                <li>\r\n                    <a href=\"https:\/\/www.ikf.co.in\/industries\/web-design-for-saas\/\">\r\n                        Web Design For SaaS                    <\/a>\r\n                <\/li>\r\n\r\n            \r\n        \r\n            \r\n                <li>\r\n                    <a 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<\/p>\n","protected":false},"author":5,"featured_media":23790,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[41],"tags":[65,47,81,82,73,74,75,76],"class_list":["post-23676","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-designing","tag-digital-marketing-agency","tag-digital-marketing-company-in-pune","tag-e-commerce-website","tag-e-commerce-website-development-agency-in-pune","tag-website-design-agency","tag-website-design-agency-in-pune","tag-website-design-company-in-pune","tag-website-design-services-in-pune"],"acf":[],"yoast_head":"<!-- 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