BSE: 509557 | NSE: GARWALLROP
Top 5 Ranking
no. of Leads
Top 2 Pages
- To rank for their 117 shortlisted keywords & target local & international audience
- Get Quality traffic to website & improve the user engagement
- Improve the visibility across the Globe including - India, US, UK, Netherlands, Germany, Australia, etc.
- Increase the number of enquiries
- Improve their online reputation across major search engines. i.e, to replace the shady image that was being displayed on Google upon searching for Garware Wall Ropes
About the Client
Garware-Wall Ropes Ltd. (GWRL) is one of India's leading players in the technical textiles sector, providing specialized solutions in the cordage and infrastructure industry. Established in 1976, the company today is a multi-divisional, multi-geographical technical textile company.
With international presence in more than 75 countries through 5 overseas offices across the globe, the company is the largest exporter of sports nets and a leading player in aquaculture segment.
- Out of the 117 shortlisted keywords, 80% of the keywords had no ranking on Google
- The website didn't have pages to target a specific set of keywords
- The website had less content to target specific set of products / keywords
- Website's loading time as well as bounce rate was high
- Website wasn't responsive and mobile compatible
- The SEO team did a thorough analysis of the website to check the lacking factors from SEO & user engagement perspective
- The website content was updated taking into consideration the proper keyword density
- Minute aspects of the website were considered and optimized. Proper Call to Action was implemented
- Later on, the team strategically listed business for various locations of Garware Wall Ropes on Google and Bing Places, which helped boost the ranking of local search keywords on Google and Bing
- This helped attract new visits to the website and acquire quality leads
- During this process, competitor analysis also played a key role to understand the current status of the website
In a span of just 6 months, we achieved top rankings for the most primary keywords
- 29.06% keywords were
in top 5 Rank
- 38.01% increase in no. of leads per
month from across the globe
- 49.00% of the selected keywords
were in top 2 pages.
- 57.97% increase in website
- 29.82% increase in the