What are the key stages in a professional website design workflow?

The key stages in a professional website design workflow are: Discovery (stakeholder alignment, audience research, brand audit, competitor analysis); Information Architecture (site mapping, content hierarchy, navigation structure, URL planning); Wireframing (low-fidelity layout of all unique page templates); Visual Design (applying brand system to wireframes, creating high-fidelity UI designs in Figma); Prototyping (building interactive flows for user testing); Client Review and Revision (structured feedback rounds with clear approval gates); Design System Documentation (component library, design tokens, annotation for developers); and Handoff (Figma developer mode, asset exports, responsive specification notes).

Each stage should have a defined output, a review process, and a sign-off before the next stage begins. Projects that allow stages to overlap without defined approval gates consistently experience scope creep and subjective revision cycles that erode timeline and budget.

IKF Insight

Ensure clear approvals at each stage to prevent scope creep.

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