Ever since its start, Google has employed simple yet useful algorithms for delivering better results to users.
In October 2015, Bloomberg revealed that a machine-learning Artificial Intelligence (AI), which was named as RankBrain, would contribute to Google search results. It seems quite clear with the advent of RankBrain that Google has its future in artificial intelligence.
RankBrain: How does it Work?
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We should all stand together to develop our lives more on both a personal and business level. Thankfully, there are various books on the market that can assist us with personal development. Today, we are sharing five books which you should go through for your self-development. 

Whatcha Gonna Do with that Duck?

Despite the odd title, given that

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When a company associates with a marketing agency, it involves a lot of expectations. Thus, agencies end up lying to the clients.
Some agencies get consumed with getting the work done and they never stop to consider if the work they’re providing is the best solution for their clients. They get so wrapped up in execution and “closing the deal”

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For internet advertising, it is very crucial to create a website that is compelling for the target audience. While deciding an SEO strategy, one of the most important things that you should be asking yourself is whether you need Local SEO or Global SEO. Both the types of SEO have their advantages as well as challenges.
Global and Local SEO

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2016 is a year of new software, apps, and marketing platforms, as far as hospitality industry is concerned. With video conferencing to distant training opportunities and centralized management systems, the IT has taken over the hospitality sector. But according to most of the industry leaders, the most important question right now is how to get the most out of cutting

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Retailers, especially small firms, which have limited marketing budget, are always looking for new ways to create buzz and bring in new consumers with distinctive promotions. Digital marketing for the retail sector is time consuming, pricey, and aggressive, yet extremely rewarding if it is planned and implemented appropriately.
Retailers are aware that there has been a considerable power switch to

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Digital marketing is continuously changing. It is essential for success of several businesses. As it is cost-effective to leverage with marketing campaigns, it is advantageous for small & medium enterprises as well as established businesses. Rising number of customers also connect daily with social media channels such as LinkedIn, Facebook, Instagram and Twitter. Thus, smart businesses are finding ways to

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