Organic Vs. Paid Social Media Marketing. Which One Do You Need in 2020?

Organic Vs. Paid Social Media Marketing. Which One Do You Need in 2020?

Today, social media marketing in India has become an industry in itself. It offers a multitude of tools to get your campaigns across your target audience.  Every option it offers is so dynamic and rich in its functioning that an entire campaign strategy can be formulated around it. For example; Like-Ads.  […]

Integrating Social Media with PR Strategy

Integrating Social Media with PR Strategy

With the tremendous growth of digital landscape, we can hardly ignore the role and impact of social media in the online marketing fiefdom. Brands are now counting on social media tools for bolstering their PR strategies. Targeting the consistently expanding social media audience can help broaden your reach. As a […]

Give Your Food Website an Extra Edge with Rich Snippets

Give Your Food Website an Extra Edge with Rich Snippets

India has a rich culinary heritage where people love to eat, cook and serve! If you are a food connoisseur who loves to explore different recipes and wishes to share the same with others, then a personal food website is just the right tool for you. However, having a website […]

Know How to Repurpose Your Existing Content

Know How to Repurpose Your Existing Content

Consumers today are driven by self-purchase model based on information easily available online. Hence, marketers and content marketing companies focus on quality and meaningful content that can drive in desired traffic. But creating and publishing new content every time is a daunting task. So, what is the solution? Well, repurposing […]

5 Elementary Digital Marketing Strategies for Fashion Brands

5 Elementary Digital Marketing Strategies for Fashion Brands

With so many fashion brands out there struggling to make it big in the fashion industry, it is insanely tough to stand out from the crowd. As such, Digital Marketing can be that one area where you can surge ahead of your competitors when done the right way. An effective […]

SEO-Friendly ways to Improve your Content Discoverability

SEO-Friendly ways to Improve your Content Discoverability

It is tempting to imagine your content grabbing all the attention as soon as it’s live but the truth is, the struggle to provide excellent content marketing doesn’t end with content creation; instead that’s where it begins! Viral distribution of content today is the holy grail of social media marketing […]

SSL certificate is a vaccination for your website

SSL certificate is a vaccination for your website

In today’s internet era, websites are witnessing a Critical Time as the Cybercrime rates are dangerously high! Your Customer’s Data is at risk here. People are visiting your website and submitting website forms, ordering online or just logging on your website. Cybercrime is prevailing at a rapid pace. But to your […]

How to benchmark your website designing process?

How to benchmark your website designing process?

Every other organisation planning to develop a website generally gets fascinated with having high-quality visuals and engaging content on the website. But in reality, understanding what’s best to have to on your website, is more important than just having the best. This is the most important part of your website […]

Witness your Business Scale new Heights with IKF-Developed Ecommerce Website

Witness your Business Scale new Heights with IKF-Developed Ecommerce Website

With the provision of shopping from the comforts of our homes, buying is lot more convenient and interesting now. All credit goes to the e-commerce sites that bring our desired  requirements to our doorsteps. E-commerce or electronic commerce is the perfect platform for businessmen who want to spread their wings […]

How to evaluate your website designing agency

How to evaluate your website designing agency

I had heard a quote sometime back which says “Don’t rush the process… Good thinking and results take time” Today, who isn’t there on the internet is not the question to be asked, it’s rather who is there on the internet and what are they doing on the internet! This […]

What got you here won’t take you there

What got you here won’t take you there

What a lovely festive week it was! Forgetting all about work and just enjoying some quality time with friends and family. Any Indian festival is an opportunity to socialize with all connects: let it be social, family, business network or professional network. The discussions this week were revolving around three […]

Why Do I need Digital Marketing for my Business?

Why Do I need Digital Marketing for my Business?

Over the years there has been a paradigm shift in the way businesses approach their customers; all thanks to the growing popularity of digital media. You are here and reading this blog proves that you too are aware of Digital Marketing and interested in knowing more. As experts of digital […]

Strategic Website Optimization Techniques to Improve Your Website Ranking

Strategic Website Optimization Techniques to Improve Your Website Ranking

If you are running a business and have online presence, you will understand the value of right SEO. Although it may sound cliché that Good SEO helps you expand your reach and drive in organic traffic, it is imperative to understand that not all SEO strategies can yield the desired […]

Checklist for Choosing the Best Website Design Company

Checklist for Choosing the Best Website Design Company

Today the market is saturated with multitudes of web designing companies and it would be incorrect to state that all of them are equally good. The toughest part of building a new website is choosing the right web designing company. Your website is the face of your business online and can […]

Let your Company Grow and Thrive with IKF’s PPC Management Services!

Let your Company Grow and Thrive with IKF’s PPC Management Services!

In today’s digital era, online marketing is undoubtedly a powerful tool at the business owner’s disposal that helps them promote their offerings. PPC is one such platform that has proved its worth in online advertising. Emerging as the favorite tool of advertisers, PPC helps to bring in strategic marketing changes […]

Essential Services for WordPress Website Maintenance

Essential Services for WordPress Website Maintenance

There can be no denying that WordPress today enjoys a powerful hold in the online platform. According to the latest reports 2019, WordPress powers more than 30% of the websites on the internet. Its ever-growing popularity owes to its user-friendly features- Easy to use and free & open-source content management […]

5 Must-Have Features for Your Mobile App

5 Must-Have Features for Your Mobile App

Be it booking movie tickets, buying trendy apparels and cosmetics or placing an order from your favorite restaurant, the mobile app has made it all so convenient. Every business today, irrespective of their magnitude are following the mobile trend that has opened the floodgates for opportunities. The reason is simple, […]

Leverage Our PHP Website Development Services for Unsurpassable Success!

Leverage Our PHP Website Development Services for Unsurpassable Success!

There are multiple programs available for website development but when it comes to starting from scratch, it’s the PHP that takes the lead. An open-source programming, it enables developers to build a highly dynamic website and interactive web app that improves brand’s online presence and builds brand loyalty. We are […]

Know How IKF Will Help You Surge Ahead in Matrimony Industry

Know How IKF Will Help You Surge Ahead in Matrimony Industry

Marriages are made in heaven but it’s the cupid that brings the couples together on earth. If you are playing that cupid through your matrimony business, then we can help you in your noble mission. We are a matrimonial portal development company, building top-tier matrimonial portals that generate best results […]

What Makes Website Maintenance an Integral Part of Your Online Business

What Makes Website Maintenance an Integral Part of Your Online Business

Developing a website is not just a onetime task. It is, in fact, the beginning of a perpetual process. To keep your website alive amid the ocean of other websites climbing upon each other, you have to constantly improvise in order to not wear out. Here is where website maintenance […]