Blog

A Lot Happened Over a Coffee at BNI

I want to share an elevating experience today as I took along my I Knowledge Factory core team to Business Networking International (BNI), Prosperity chapter Pune East meeting today morning for the very first time. Here my core team members got up early and readied themselves for the BNI meet. They were anxious about the […]

Thinking TV Ads? Start Online

Gone are the days when TV used to be the king of advertising and brand communication. Creating a TV commercial was considered to be a prestigious affair. There was total madness as it called for the big bucks. Post the digital revolution though; the 30 second TV spot has been slowly losing its sheen. Advertisers […]

Social Media Strategy for Nonprofits

Non-profit organizations, since the last decade or so have been getting Social on Social Media – whether it’s opening and making popular a Facebook page or hopping onto popular networks like Snapchat, non-profit organizations are jumping onto the Social Media bandwagon – lock, stock and barrel. And it’s not surprising but evident, as the most […]

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