Everyone at IKF feels special about Search Engine Optimization aka SEO. ‘You guys make a living from it’, you’d be quick to say. But our fascination about SEO is pure and well-intentioned. We have someone amongst us who stares at analytics interface as if reading a billet-doux, well, of course, that’s when the numbers look good. But I’m kind of

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Hashtag is like the pulse of social media. It’s trending, as what you are thinking at the moment is written in hashtags.  Hashtags are the lifeblood for instagram. All the emotions are vented through hashtags, say for example #bae #bff #isropslvlaunch #oscars2017 and so many.

Whether you are happy or sad, insta shows it with

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Evaluating and choosing a perfect digital marketing company is a task that needs to be done with a lot of initial planning and analysis. Choice of the right digital marketing firm is an important milestone, particularly if you have just started a business. There are a number of digital marketing and online advertising agencies that claim to be different or specialist,

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Just look at the booming real estate market today. In order to make a mark in this highly competitive field and grab the attention of prospective buyers who are most likely to convert, one has to work towards developing a highly effective marketing strategy.
The growing number of prospective buyers who use the Internet search engine to look for their

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Electronic channels, positive comments and feedback about a company/product attract new clients and help in building enduring relationship. But, these comments & feedback can also drive customers away from a company. A happy and satisfied customer helps a business to grow, whereas an unhappy client can harm a business in a serious way. Digital marketing is creating a buzz for

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Have you ever come across the Google Partner badge on the website of a digital marketing agency? Well, chances are, you have, because qualifying to be a Google Partner is what every digital marketing agency is vying for today. So, are there any benefits of a Google Partner status? How does working with a Google partner make a difference to

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Advanced technologies continue to disrupt the digital marketing landscape which converges in turn to produce unprecedented data fragmentation. That’s why; creating an integrated experience to drive traffic, managing multimedia channels and measuring performance are some of the challenges that digital marketers face.
Hubspot’s 2016 State of Inbound Report uncovered that 63% of Digital Marketing companies believe generating traffic and leads

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