How am I being outranked by a much smaller competitor? Or how about, “how does this company manage to rank first for every keyword I search related to my industry?
This is a common question that crops up in the mind of many businessmen. What they can’t get a handle on is the fact that Google and other search engines

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It is hard to determine whether some agency claiming to be an expert in SMM or pay-per-click is actually so. Companies get taken for a ride and realize the truth when it is too late. Unfortunately, this scenario is not a rare occurrence but an everyday one.
Enter the superhero of the digital world.
Google.
The company that many of

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Mobile Application Development is a set of processes used to write software for small, wireless devices like mobile phones and tablets.
Mobile Application Development is not very different from Web Application Development. One big difference though is that Mobile Applications can be specifically customized for the unique features that modern smartphones come with. For instance, an application could be specially

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The emergence of healthcare in India
The breakup of the joint family system has paved the way for healthcare taking prominence for the elderly in India. Rising income of the middle-class, increasing health awareness, lifestyle diseases rearing their ugly heads, and access to health and life insurance are the major contributors towards healthcare in India. All of these factors, hand

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The difference between Content and Content Marketing is quite apparent: Anything and everything can be termed as content – written, verbal, audio-visual or digitally empowered, whereas content marketing is all about attracting audiences to an experience or destination that we build or optimize to achieve our marketing objectives.
Content as a term is generic. An entire gamut of content types

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You have decided to give the competition a run for their money by building your online presence – better than the best out there. To do so though, you know that you have to look at hiring the best digital marketing agency.
Of course, the entire process of deciding on the agency is also a big task. So what are

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Stories are fundamental to how we communicate as human beings. Storytelling is wired to our brains even before we are born. That is why we connect and understand when told anything in a story form.
Just as children understand the world through fables and fairy tales, we adults get a handle on things when explained with analogies and the like.
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