How does seo work?

SEO works by helping search engines like Google understand your website’s relevance, authority, and usability through crawling, indexing, and ranking signals. It ensures your pages appear for the right queries.
SEO works through three core processes:
• Crawling using bots like Googlebot
• Indexing pages in search databases
• Ranking based on relevance, backlinks, and UX

IKF Insight

Crawling, indexing, and ranking depend heavily on site structure. Poor internal linking can limit visibility even with good content.

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