Like many mysteries like what came first Chicken or Egg, corporates are finding it difficult to come to a conclusion as “What is more effective SEO or PPC”. The truth is the term “SEO or PPC” itself is not appropriate, as a matter of fact “SEO & PPC” is the correct term. But before jumping into any conclusion let’s analyze

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SEO and PPC are the digital marketing strategies that are pretty much in practice these days. However, there is a lot of debate regarding the effectiveness of one over other. Some folks believe in the ‘slow n steady’ approach of SEO while propagators of PPC vouch for its overnight success rate. In this article, let us compare SEO vs PPC

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