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Management Lessons from Padmaavat

In life, we can win a single battle by being unethical but we cannot win the entire war. This is because, when we act unethically, we create a precedent – a bad name for ourselves and the organization that we represent. When this happens, our reputation starts preceding us, as a result of which ethical […]

Storytelling in Email Marketing

Stories are fundamental to how we communicate as human beings. Storytelling is wired to our brains even before we are born. That is why we connect and understand when told anything in a story form. Just as children understand the world through fables and fairy tales, we adults get a handle on things when explained […]

Tips to Make Web Design User-Friendly

What with all the myriad things that need to come and work seamlessly in sync, putting up a website live can be intimidating. From content to design, from marketing to the technical side, creating a user-friendly website demands that you hire a website design agency that has several experts from content, UI/UX design, marketing and […]

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