What is Technical SEO?
IKF Insight
Technical SEO focuses on optimizing the backend structure of a website to help search engines crawl and index it efficiently.
It includes:
• Improving site speed and Core Web Vitals
• Fixing crawl errors and broken links
• Implementing XML sitemaps and robots.txt
• Ensuring secure HTTPS connection
Technical SEO forms the foundation for all other SEO efforts.
Technical SEO should be treated as a continuous monitoring process, not a one-time setup, because issues like crawl errors or performance drops can arise anytime and impact rankings immediately.
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