Consumers today are driven by self-purchase model based on information easily available online. Hence, marketers and content marketing companies focus on quality and meaningful content that can drive in desired traffic. But creating and publishing new content every time is a daunting task. So, what is the solution? Well, repurposing […]
Content marketing has become the norm. Whether you want to attract new customers or keep your existing ones enticed — content marketing is the key to maintaining happy and healthy relationships with your community. As a company offering content marketing services in Pune, we are approached by clients to set […]
Every year it’s the same. Like clockwork, trends come and go. But not all those promising trends turn out to be remarkable and result-driven; some are mere flashes in the pan while some play out mediocrely. That’s one unpredictable game and we aren’t complaining. As a company that has been […]
The difference between Content and Content Marketing is quite apparent: Anything and everything can be termed as content – written, verbal, audio-visual or digitally empowered, whereas content marketing is all about attracting audiences to an experience or destination that we build or optimize to achieve our marketing objectives. Content as […]
Video content is emerging as the next big thing in the world. According to a survey, till 2017, people have been spending a mammoth 5.8 hours watching video every day. And it is estimated that by another year, 72% of the viewers will be switching to video. No wonder 50% […]
From small business owners to corporate CEOs the word ‘marketing’ is enough to send a shiver down the spine. Alien and expensive, many business owners assume that digital marketing in particular is costly and complex, but that doesn’t have to be the case. Here are 6 content marketing hacks designed […]
‘Can blogging boost your sales?’ Now, that would have been a relevant question about five years ago, but not now! Today, blogging has proved to be an effective tool for brand promotion and sales. Bloggers have quite literally taken the digital world by storm and opened new sales avenues for […]
Ask anyone what is organic reach on Facebook and you are going to hear a tale of sadness about how they ruined it. Organic reach may have suffered a lot under the iron fist of Facebook, but there are still ways to improve that organic reach. You are going to […]
The client is the most important aspect of any economy. S/he is the one who practically keeps the economy running. It is thus important to cater to the needs of customers. This is where customization plays a key role. Making additions and subtractions, adjustments as per the requirements of the […]
When Brandon Turner, a real estate entrepreneur decided to start a simple podcast on how to invest in real estate, he was taken aback with the response. A few hundred listeners per week had converted to a whopping 45,000 downloads per week! The icing on the cake being his show […]
